{"title":"The Beautiful Game","description":"","products":[{"product_id":"teething-charms-the-beautiful-game","title":"Teething Charms - The Beautiful Game","description":"\u003cp\u003eClips to clothing or a pacifier clip so it's always within reach — the Loulou Lollipop The Beautiful Game Teething Charm soothes sore gums with textured food-grade silicone.\u003c\/p\u003e\n\n\u003cp\u003eFree of BPA, PVC, phthalates, lead, and cadmium. Exceeds all US CPSC and CPSIA safety requirements.\u003c\/p\u003e\n\n\u003cp\u003eDesigned in Canada.\u003c\/p\u003e","brand":"LOULOU LOLLIPOP","offers":[{"title":"Default Title","offer_id":42632892416048,"sku":"TCM-011-BGM","price":12.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/files\/TCM-011-BGM_01.jpg?v=1776307401"},{"product_id":"tencel-sleep-bag-1-0-tog-the-beautiful-game","title":"Baby Sleep Bag 1.0 TOG in TENCEL™ - The Beautiful Game","description":"\u003cp\u003eFewer night wakeups and longer stretches of sleep. At 1.0 TOG, the bag works for most of the year, so bedtime stops being a guessing game.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe soccer print, on the one sleep bag you'll use nine months of the year.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis is the year-round weight, the one you'll use about nine months of the year in a 69–75°F nursery. It's the everyday workhorse of the line — warm enough for a typical night, light enough that the baby never wakes up overheated.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial.\u003c\/strong\u003e A TENCEL™ Lyocell shell over a light layer of DuPont™ Sorona insulation, a plant-based fill that holds warmth without bulk. TENCEL™ is Lenzing's wood-pulp fiber, spun in a closed-loop process and certified to OEKO-TEX Standard 100 — smooth, breathable, and able to carry heat off the skin all night.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe print.\u003c\/strong\u003e The Beautiful Game — Loulou's soccer-themed print, the one grandparents tend to buy on sight.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eConstruction.\u003c\/strong\u003e Sleeveless on purpose, so your baby sheds heat instead of trapping it. A two-way zipper runs the length of the bag, so a midnight diaper change takes seconds and wakes nobody. The neck and arm openings are bound in soft fabric, not scratchy serged edges, and cut snug — the part that matters most for safe sleep.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy TENCEL™ for a year-round bag.\u003c\/strong\u003e A 1.0 TOG is worn most nights and washed twice a week, so the fiber has to keep its hand. TENCEL™ Lyocell stays smooth and breathable through heavy laundering and carries heat off the skin instead of trapping it.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLayer it up.\u003c\/strong\u003e On cooler nights, add the matching \u003ca href=\"\/products\/sleeper-the-beautiful-game\"\u003eTENCEL™ Sleeper\u003c\/a\u003e underneath; in a warm room, a short-sleeve set or bodysuit is enough.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSizing.\u003c\/strong\u003e 0–6M (8–18 lb), 6–18M (18–28 lb), and 18–36M (28–38 lb). Size to current weight, not age — a neck opening that's too wide can ride up over the face at night.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Machine wash cold and tumble dry low. Don't bleach, and don't iron the printed areas. Wash it Tuesday, wash it Friday, wash it forever — TENCEL™ holds its surface through the routine.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSafety \u0026amp; certification.\u003c\/strong\u003e AAP safe-sleep compliant and tested to CPSC, CPSIA, and ASTM standards. The material is certified to OEKO-TEX Standard 100, and Loulou Lollipop is a Certified B Corporation.\u003c\/p\u003e\u003cdiv itemscope itemtype=\"https:\/\/schema.org\/FAQPage\"\u003e\n\u003cp\u003e\u003cstrong\u003eCommon questions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eWhich TOG do I need?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003e1.0 TOG suits a 69–75°F nursery, where most North American rooms sit overnight. Warmer rooms want our 0.5 TOG muslin; winter nurseries want the 2.5 TOG.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eWhat goes under it?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eAt 69–72°F, a sleeper. Toward the top of the range, a short-sleeve set or just a bodysuit. The bag carries the warmth; the layer underneath fine-tunes it.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eIs it machine washable?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eYes — wash cool and tumble low. The Lyocell keeps its hand after dozens of cycles.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp\u003e\u003ca href=\"\/collections\/sleep-bags\"\u003eBrowse all baby sleep sacks\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eFree US shipping over $65. Free 30-day returns on unworn items in original packaging.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePart of the Big Dreams Sleep System.\u003c\/strong\u003e Sleepers and sleep bags in The Beautiful Game are built to layer together through the night — same print, one system. Complete the set with the \u003ca href=\"\/products\/sleeper-the-beautiful-game\"\u003eTENCEL™ Sleeper\u003c\/a\u003e.\u003c\/p\u003e","brand":"LOULOU LOLLIPOP US","offers":[{"title":"0-6 M","offer_id":42632893038640,"sku":"BA9004U.BGM.7","price":59.95,"currency_code":"USD","in_stock":false},{"title":"6-18 M","offer_id":42632892973104,"sku":"BA9004U.BGM.18","price":59.95,"currency_code":"USD","in_stock":false},{"title":"18-36 M","offer_id":42632893005872,"sku":"BA9004U.BGM.19","price":59.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/files\/BA9004U.BGM.7_01.jpg?v=1776307405"},{"product_id":"sleeper-the-beautiful-game","title":"Baby Sleeper TENCEL™ - The Beautiful Game","description":"\u003cp\u003eSoft against the skin and quick to change at 3 a.m. — the under-layer that helps a baby settle faster and wake less.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe soccer print grandparents buy on sight — on the layer that does the quiet work.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eForbes named these the best baby pajamas in 2025. The sleeper is the workhorse of the under-layer — soft against the skin, quick to change in the dark, and built to survive the laundry a newborn puts it through.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial.\u003c\/strong\u003e TENCEL™ Lyocell with a touch of spandex for stretch. TENCEL™ is the wood-pulp fiber Lenzing spins in a closed-loop process that recycles 99% of its water and solvents, certified to OEKO-TEX Standard 100. It's softer than cotton and keeps its shape through heavy washing — the pajamas your baby still has at 18 months are TENCEL™.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe print.\u003c\/strong\u003e The Beautiful Game — Loulou's soccer-themed print, the one grandparents tend to buy on sight.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eConstruction.\u003c\/strong\u003e Fold-over cuffs cover the hands for the first few months — no mittens to lose — then fold back when the baby wants them free. A two-way zipper runs chin to ankle and opens from the bottom for diaper changes, the neckline is tagless, and the shoulder and crotch seams are reinforced where a sleeper gets pulled on and off twice a day.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy TENCEL™ for a sleeper.\u003c\/strong\u003e A sleeper is worn most nights and washed two or three times a week, so we match the fiber to the job: TENCEL™ Lyocell keeps its softness and shape through heavy laundering. Our muslin pieces answer a different brief — swaddles, crib sheets, and 0.5 TOG bags use Tanboocel® Bamboo Viscose for breathability in the heat.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLayer it up.\u003c\/strong\u003e On cooler nights, pull the matching \u003ca href=\"\/products\/tencel-sleep-bag-1-0-tog-the-beautiful-game\"\u003e1.0 TOG Sleep Bag\u003c\/a\u003e over the sleeper.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSizing.\u003c\/strong\u003e 0–3M, 3–6M, 6–9M, 9–12M, 12–18M, and 18–24M. Sleepers fit close by design — if you're between sizes, size up for sleep.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Machine wash cold and tumble dry low. Don't bleach, and don't iron the printed areas. A baby's laundry schedule is relentless; TENCEL™'s surface doesn't notice.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSafety \u0026amp; certification.\u003c\/strong\u003e AAP safe-sleep compliant and tested to CPSC, CPSIA, and ASTM standards. The material is certified to OEKO-TEX Standard 100, and Loulou Lollipop is a Certified B Corporation.\u003c\/p\u003e\u003cdiv itemscope itemtype=\"https:\/\/schema.org\/FAQPage\"\u003e\n\u003cp\u003e\u003cstrong\u003eCommon questions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eSleeper or pajama set?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eA sleeper keeps newborns covered and is easiest for night changes. Once a toddler is walking and kicking their sleepers off, move to a two-piece set.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eDoes it shrink?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eMinimal. Wash cool and tumble low and it holds its size through the wear window.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eWhat size do I buy?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eSleepers are cut close on purpose. If you're between sizes, size up for sleep.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp\u003e\u003ca href=\"\/collections\/sleepers-pajamas\"\u003eBrowse all TENCEL™ baby pajamas \u0026amp; sleepers\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eFree US shipping over $65. Free 30-day returns on unworn items in original packaging.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePart of the Big Dreams Sleep System.\u003c\/strong\u003e Sleepers and sleep bags in The Beautiful Game are built to layer together through the night — same print, one system. Complete the set with the \u003ca href=\"\/products\/tencel-sleep-bag-1-0-tog-the-beautiful-game\"\u003eTENCEL™ 1.0 TOG Sleep Bag\u003c\/a\u003e.\u003c\/p\u003e","brand":"LOULOU LOLLIPOP US","offers":[{"title":"0-3 M","offer_id":42632898543664,"sku":"BA1002U.BGM.1","price":38.95,"currency_code":"USD","in_stock":false},{"title":"3-6 M","offer_id":42632898576432,"sku":"BA1002U.BGM.2","price":38.95,"currency_code":"USD","in_stock":true},{"title":"6-12 M","offer_id":42632898609200,"sku":"BA1002U.BGM.3","price":38.95,"currency_code":"USD","in_stock":true},{"title":"12-18 M","offer_id":42632898641968,"sku":"BA1002U.BGM.4","price":38.95,"currency_code":"USD","in_stock":true},{"title":"18-24 M","offer_id":42632898674736,"sku":"BA1002U.BGM.5","price":38.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/files\/BA1002U.BGM_01_4f85a568-d8d5-4759-81e7-194cc23e9267.jpg?v=1781567539"},{"product_id":"short-sleeve-long-pants-pajama-set-the-beautiful-game","title":"Short-Sleeve Pajama Set in TENCEL™ - The Beautiful Game","description":"\u003cp\u003eCool, dry, and free to move, so a warm summer night doesn't end in a sticky 2 a.m. wakeup.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe soccer print, on the two-piece set for warm summer nights.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eShort sleeves on top, long pants below — the set for warm 72–78°F summer nights, when a full sleeper is too much but you still want the legs covered. The room sits at 76°F, the baby's a toddler now, and the kicking-everything-off phase has arrived — this is the set for that stretch.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial.\u003c\/strong\u003e TENCEL™ Lyocell with a touch of spandex for stretch. TENCEL™ is the wood-pulp fiber Lenzing spins in a closed-loop process that recycles 99% of its water and solvents, certified to OEKO-TEX Standard 100. It's softer than cotton and keeps its shape through heavy washing — the pajamas your baby still has at 18 months are TENCEL™.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe print.\u003c\/strong\u003e The Beautiful Game — Loulou's soccer-themed print, the one grandparents tend to buy on sight.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eConstruction.\u003c\/strong\u003e A two-piece set: a tagless top and a pull-on pant with a soft, non-binding waist. No zippers and no snaps — the set for the stage when the baby helps get dressed.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSoft where it counts.\u003c\/strong\u003e Flat seams sit against the skin without rubbing, and the care label is printed inside, so there's no tag at the back of the neck to scratch.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy a two-piece set.\u003c\/strong\u003e Short sleeves up top, long pants below: the set for warm nights when a full sleeper is too much but you still want the legs covered.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNeed more warmth?\u003c\/strong\u003e Below about 75°F, layer a \u003ca href=\"\/collections\/1-0-tog\"\u003e1.0 TOG sleep bag\u003c\/a\u003e over the set.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMatching pieces.\u003c\/strong\u003e Put the print on a younger sibling with the \u003ca href=\"\/products\/sleeper-the-beautiful-game\"\u003ematching sleeper\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSizing.\u003c\/strong\u003e 2T, 3T, 4T, 5, and 6, cut snug to meet US sleepwear flammability rules (16 CFR 1615) — the fit does the safety work, not a chemical finish. Size up if you're between.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Machine wash cold and tumble dry low. Don't bleach, and don't iron the printed areas. Wash it Tuesday, wash it Friday, wash it forever — TENCEL™ holds its surface through the routine.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSafety \u0026amp; certification.\u003c\/strong\u003e AAP safe-sleep compliant and tested to CPSC, CPSIA, and ASTM standards. The material is certified to OEKO-TEX Standard 100, and Loulou Lollipop is a Certified B Corporation.\u003c\/p\u003e\u003cdiv itemscope itemtype=\"https:\/\/schema.org\/FAQPage\"\u003e\n\u003cp\u003e\u003cstrong\u003eCommon questions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eWhat temperature is this set for?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eRoughly 75°F and up, or any room with the AC set generously. Cooler than that, add a 1.0 TOG sleep bag over it.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eWhy short sleeves but long pants?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eIt keeps shins off cooler sheets while the arms and core vent — the in-between weight most toddlers actually sleep in.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eTrue to size?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eYes, with a snug sleep fit. Size up if you're between.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp\u003e\u003ca href=\"\/collections\/sleepers-pajamas\"\u003eBrowse the full TENCEL™ pajama collection\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eFree US shipping over $65. Free 30-day returns on unworn items in original packaging.\u003c\/p\u003e","brand":"LOULOU LOLLIPOP","offers":[{"title":"3T","offer_id":42632904409136,"sku":"KA1006U.BGM.10","price":41.95,"currency_code":"USD","in_stock":false},{"title":"4T","offer_id":42632904441904,"sku":"KA1006U.BGM.11","price":41.95,"currency_code":"USD","in_stock":false},{"title":"5T","offer_id":42632904474672,"sku":"KA1006U.BGM.12","price":41.95,"currency_code":"USD","in_stock":false},{"title":"6","offer_id":42632904507440,"sku":"KA1006U.BGM.13","price":41.95,"currency_code":"USD","in_stock":true},{"title":"2T","offer_id":42632904540208,"sku":"KA1006U.BGM.9","price":41.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/files\/KA1006U.BGM_01.jpg?v=1776307425"},{"product_id":"short-romper-the-beautiful-game","title":"Short Romper in TENCEL™ - The Beautiful Game","description":"\u003cp\u003eCool and unrestricted for a busy day of crawling and cruising — comfortable enough that play doesn't end in a meltdown.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe soccer print, on the one-piece built for a July day of crawling.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA romper is daytime clothing that has to survive naps, and that's the bar this one clears — short sleeves, short legs, and a snap crotch for a baby who's crawling, cruising, or doing laps of the living room in July. Short legs and sleeves keep it cool; the stretch moves with the baby instead of fighting the next lap.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial.\u003c\/strong\u003e TENCEL™ Lyocell with a touch of spandex for stretch. TENCEL™ is the wood-pulp fiber Lenzing spins in a closed-loop process that recycles 99% of its water and solvents, certified to OEKO-TEX Standard 100. It's softer than cotton and keeps its shape through heavy washing — the pajamas your baby still has at 18 months are TENCEL™.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe print.\u003c\/strong\u003e The Beautiful Game — Loulou's soccer-themed print, the one grandparents tend to buy on sight.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEasy on sensitive skin.\u003c\/strong\u003e For eczema-prone babies, TENCEL™ is the rare fabric that doesn't add to the problem — smooth, breathable, and free of the finishes that can trigger a flare.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eConstruction.\u003c\/strong\u003e Snaps run along the inseam for a change you can do standing up at a park bench. The seams sit flat against the skin and the care label is printed inside — nothing stitched in to rub.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy a romper.\u003c\/strong\u003e One piece, short and breathable, for the warmest nights and naps — easy on, easy off, nothing to bunch.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNot sleepwear.\u003c\/strong\u003e This is warm-weather daywear, cut for play, not bedtime — it isn't made to sleepwear flammability rules. For sleep, reach for a sleeper or a sleep bag.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFor nights.\u003c\/strong\u003e Match the print to bedtime with the \u003ca href=\"\/products\/sleeper-the-beautiful-game\"\u003eBeautiful Game sleeper\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSizing.\u003c\/strong\u003e 0–3M through 18–24M. Cut with stretch so it moves with a busy baby.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Machine wash cold and tumble dry low. Don't bleach, and don't iron the printed areas. TENCEL™ holds its surface through the two or three washes a week a baby's laundry demands.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSafety \u0026amp; certification.\u003c\/strong\u003e AAP safe-sleep compliant and tested to CPSC, CPSIA, and ASTM standards. The material is certified to OEKO-TEX Standard 100, and Loulou Lollipop is a Certified B Corporation.\u003c\/p\u003e\u003cdiv itemscope itemtype=\"https:\/\/schema.org\/FAQPage\"\u003e\n\u003cp\u003e\u003cstrong\u003eCommon questions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eIs this sleepwear?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eNo — it's daywear. For bedtime, use a sleeper or a sleep bag cut to sleepwear standards.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eGood for the heat?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eThat's what it's for. TENCEL™ runs cooler than cotton in a warm room and carries damp off the skin.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eHow do the snaps work?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eInseam snaps open the bottom for quick diaper changes without taking the whole romper off.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp\u003e\u003ca href=\"\/collections\/sleepers-pajamas\"\u003eBrowse all sleepers \u0026amp; pajamas\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eFree US shipping over $65. Free 30-day returns on unworn items in original packaging.\u003c\/p\u003e","brand":"LOULOU LOLLIPOP","offers":[{"title":"0-3 M","offer_id":42632908800048,"sku":"BA2004U.BGM.1","price":33.95,"currency_code":"USD","in_stock":false},{"title":"3-6 M","offer_id":42632908832816,"sku":"BA2004U.BGM.2","price":33.95,"currency_code":"USD","in_stock":false},{"title":"6-12 M","offer_id":42632908865584,"sku":"BA2004U.BGM.3","price":33.95,"currency_code":"USD","in_stock":true},{"title":"12-18 M","offer_id":42632908898352,"sku":"BA2004U.BGM.4","price":33.95,"currency_code":"USD","in_stock":false},{"title":"18-24 M","offer_id":42632908931120,"sku":"BA2004U.BGM.5","price":33.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/files\/BA2004U.BGM.5_01_b3278d29-2f9f-4918-ab79-de8b0e2045f0.jpg?v=1776307437"},{"product_id":"muslin-swaddle-the-beautiful-game","title":"Muslin Swaddle - The Beautiful Game","description":"\u003cp\u003eA second swaddle isn't a luxury — it's what gets you through the 4 a.m. diaper failure with the first one in the wash.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe soccer print, on the 47-inch wrap that actually holds.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIt measures 47 by 47 inches — the size that actually holds. At about 44 inches, hospital swaddles leave no fabric to spare — and spare fabric is what keeps a wrap snug through the night. Three inches of extra fabric doesn't sound like a feature until you've lost a wrap to a leg kick.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaterial.\u003c\/strong\u003e Tanboocel® Bamboo Viscose, blended with cotton and woven into open-weave muslin. Tanboocel® is a branded bamboo viscose made through a closed-loop process — third-party verified, with a lower water and chemical footprint than the generic bamboo rayon most brands quietly label \"bamboo.\" It gets softer after the fifth wash than on day one, the opposite of how cotton ages.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe print.\u003c\/strong\u003e The Beautiful Game — Loulou's soccer-themed print, the one grandparents tend to buy on sight.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eOne blanket, many jobs.\u003c\/strong\u003e The newborn swaddle is the first use. When the swaddle stage closes — usually between 8 and 16 weeks — the same square of muslin starts its second career as stroller shade, nursing cover, and tummy-time mat. It outlasts the swaddle window by years.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhen to stop swaddling.\u003c\/strong\u003e The arms-in swaddle ends the moment your baby shows signs of rolling — usually 8 to 16 weeks. The AAP guidance is firm on this. Past that point, switch to a 0.5 TOG muslin sleep bag with the arms free.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAdjacent products.\u003c\/strong\u003e Once your baby outgrows the wrap, move to a \u003ca href=\"\/collections\/0-5-tog\"\u003e0.5 TOG muslin sleep bag\u003c\/a\u003e, or match the print with the \u003ca href=\"\/products\/sleeper-the-beautiful-game\"\u003eBeautiful Game sleeper\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSizing.\u003c\/strong\u003e One size, 47 by 47 inches — bigger than most hospital wraps, which is the whole point.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCare.\u003c\/strong\u003e Machine wash cold and tumble dry low. Tanboocel® takes the dryer better than bamboo rayon, with less pilling and shrinkage over time. Don't bleach; iron on low only if you need to.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSafety \u0026amp; certification.\u003c\/strong\u003e AAP safe-sleep compliant and tested to CPSC, CPSIA, and ASTM standards. The material is certified to OEKO-TEX Standard 100, and Loulou Lollipop is a Certified B Corporation.\u003c\/p\u003e\u003cdiv itemscope itemtype=\"https:\/\/schema.org\/FAQPage\"\u003e\n\u003cp\u003e\u003cstrong\u003eCommon questions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eHow big is it?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003e47 by 47 inches — larger than most hospital wraps, which top out around 44 and start slipping loose at 3 a.m.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eCan a baby sleep in it loose?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eNo. A muslin swaddle is for wrapping, not for unsupervised sleep as a loose blanket. Once your baby outgrows the wrap, move to a 0.5 TOG muslin sleep bag.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\"\u003e\n\u003cp itemprop=\"name\"\u003e\u003cstrong\u003eDoes it soften up?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\"\u003e\u003cp itemprop=\"text\"\u003eIt starts soft and keeps loosening with every wash for the first ten cycles or so, then stabilizes.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp\u003e\u003ca href=\"\/collections\/swaddles\"\u003eBrowse all baby swaddle blankets\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eFree US shipping over $65. Free 30-day returns on unworn items in original packaging.\u003c\/p\u003e","brand":"LOULOU LOLLIPOP","offers":[{"title":"Default Title","offer_id":42632911388720,"sku":"SWBGM","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/files\/SWBGM_01.jpg?v=1781567517"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1318\/3343\/collections\/The_Beautiful_Game_80e9aeb2-596d-4996-87f3-9e84897d8908.jpg?v=1779822986","url":"https:\/\/louloulollipop.com\/collections\/the-beautiful-game.oembed","provider":"LOULOU LOLLIPOP US","version":"1.0","type":"link"}