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Better, cuter, and safer products for every newborn adventure.
By combining a timeless, feel-good aesthetic, memorable pops of color, and an uncompromising commitment to the safest, highest quality materials.
Free Shipping over $75 &Easy Returns
Uncompromising Safety Standards
Designed by Parents,for Parents
Ethically &Sustainably Focused
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Mix and match teethers and clips crafted with safety in mind.
Explore the collection
Playful, functional tableware made for all stages of growth.
Silicone Teether GEM Set
Born to be Wild Learning spoon/fork set
Lightweight Muslin Sleep Bag
Monstera Silicone Teether
Beadless Pacifier Clip
Bandana Bib Set
Fitted Crib Sheet
Hooded Towel Set
Muslin Quilt Blanket
We believe the early days of newborn-hood—with all its challenges and charms—are an especially important time for you to feel connected to your personal sense of style.