Just in time for Valentine's Day, our latest collection is full of puppies & hearts, and lots, lots more...

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This Just In...

Whether you're after a full skirt for twirling, or pockets for adventure finds, our new dresses have you covered

Shop Toddler Dresses

Perfect for all seasons, our oh-so-soft TENCEL™ Sleep Bags are now available in 1.0 TOG

Shop 1.0 TOG Sleep Bags

Short on length, big on comfort - our bestselling PJs (now in shorts!) are as cozy and soft as ever

Shop Short PJs

Shop by Print

From woodland creatures to sweet florals, dinosaurs to bowls of ramen, we've got a little something for everyone.

Pink Pup

Honey Puppies

Football

Hedgehogs

Ditsy Floral

Pastel Stripes

Happy Trucks

Dinosaurs

Safari Jungle

Sushi

Ramen

Planets

Cozy Forest

Oak Leaves

Ink Floral

Grey Mudcloth

Whales

Seashells

Painterly Seahorse

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Shell Floral

World Map


We Care

Tasteful designs at the highest quality

By combining a timeless, feel-good aesthetic, memorable pops of color, and an uncompromising commitment to the safest, highest quality materials.

Free Shipping over $50 &
Easy Returns

Uncompromising Safety Standards

Designed by Parents,
for Parents

Ethically &
Sustainably Focused


Mom & Baby Approved

New

SS23 - Short Pajama Set

$35.00 USD

11 colors

New

SS23 - Ruffle Bubble Suit

$32.00 USD

2 colors

New

SS23 - Skater Dress

$48.00 USD

3 colors

New

SS23 - Ruffle Pocket Dress

$46.00 USD

2 colors

Silicone Teether GEM Set

From $24.00 USD

15 styles

New

SS23 - TENCEL™ Sleep Bag 1.0 Tog

$60.00 USD

6 colors

New

Kids Silicone Cup with Straw - Born To Be Wild

$15.00 USD

7 colors



The perfect size for all stages

The perfect fit

0 - 6 Months

6 - 12 Months

12 - 24 Months

2T - 5T+

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